Beth Johnston – Branding and Identity Designer
I’m a branding and identity designer. I design modular brand guidelines, asset libraries and design templates. Your team and third party partners can use these tools to manage your brand day to day.
I specialize in identity design, the visual part of your brand. My master skill is visually simplifying complex content, ideas or business structures. If a visual tool you have isn’t working, I’ll sort it out from a forest level. First by asking a bunch of questions, then designing at tree level.
You can visually brand a company, service or product. If you are branding a company or service, we focus on your logo design, your website design and your pitch presentation design. If you are selling a product, we focus on your logo design, your website design and your packaging design.